The Truth about Today forces an open and honest assessment of a company’s recent history and current performance and future challenges. The inquiry is based on three precepts:

1. The past is the best predictor of the future. Understanding past sources of profitability allows the executive team to understand the probability of future success in the absence of change.
2. To understand what’s going on, you need to look outside the organization, to understand what’s going wrong, you need to look inside, according to the business educator and author, Jim Collins. The Truth about Today exercise begins with an understanding of the customers’ experience as the acid test of market viability. The analysis is objective and fact based, organized to drive focus on the most important and dynamic aspects of the environment, structured to ensure a shared understanding of the facts, and facilitated to generate accountability for future commitments.

Our process is explicitly designed to drive executive alignment around a shared view of what’ so allowing executives to determine what’s next. The approach is workshop based, focuses on the fewest number of things that matter the most, ensures simple but powerful tools to highlight important insights, reveals the relationship between different elements of the business model, and places the burden of interpretation on the Executive Team. Your team owns the story and the implications.